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How to Make the Most of Digital Marketing

How to Make the Most of Digital Marketing

🖨 Print⏱ 4 min readDigital marketing is not a new phenomenon. However, new realities imposed by the COVID-19 pandemic have highlighted the importance of digital marketing for businesses. Basically, digital marketing revolves around using digital channels to advertise. Such channels include mobile devices, search engines, social media, websites, email, and others to help reach consumers. […]

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Three Strategies Companies Can Implement to Recover Faster

Three Strategies Companies Can Implement to Recover Faster

🖨 Print⏱ 4 min readSmall businesses nationwide were already facing cash problems before the COVID-19 pandemic, according to McKinsey & Company. The firm found that almost one-third of small businesses were either seeing losses or making just enough to stay in business, but not realizing profitability. Looking at businesses selling essential and non-essential items, McKinsey […]

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3 State Level Tax Hikes That Might Be Coming Due to COVID-19

3 State Level Tax Hikes That Might Be Coming Due to COVID-19

🖨 Print⏱ 3 min readNo surprise, but Americans are consuming and spending less since the coronavirus kicked in.  Retail sales dropped to 8.7 percent in March, the largest month-over-month decline since the Census Bureau started tracking this data. Previously, the sharpest decline was less than half this – at 3.9 percent from October 2008 to […]

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Robotics Carves Out Niche in Various Businesses

Robotics Carves Out Niche in Various Businesses

🖨 Print⏱ 4 min readAway from the movies, robots are becoming a reality in everyday life. Robots have played a major role in manufacturing industries to perform basic tasks that are either dangerous or laborious for humans. As technology becomes relatively cheaper – through the availability of components such as processors, sensors, batteries, and cameras […]

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How to Develop an Employee Leave Policy During COVID-19

How to Develop an Employee Leave Policy During COVID-19

🖨 Print⏱ 5 min readAccording to the United States Department of Labor’s Wage and Hour Division, the Families First Coronavirus Response Act addresses how select businesses must give their workers paid sick leave or expanded family and medical leave under permitted circumstances in light of COVID-19. Effective starting April 1, 2020, the following will be […]

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